Welcome to my tribe. I’m Sahpreem A. King, a 20-year plus music industry veteran who specializes in design and development of EDUCATIONAL, MOTIVATIONAL, and STRATEGICAL tools for Indie Artists and DIY Musicians.

A Little About Me

• Multi-Platinum Music Producer and Songwriter
• Audio Engineer
• Professor of Music Business
• Best-Selling Music Industry Book Author
• Music Industry Blogger
• Former Signed Artist
• DJ (Radio, Tour, & Club)
• Artist Manager
• Indie Label Owner

What Can I Help You With?

• Music Evaluation (Production & Songwriting Analysis)
• Artist Development & Branding
• Artist Management (Services Only)
• Music Business Modeling
• Music Marketing Modeling
• Marketing & Business Plan
• Copyright, Publishing and Licensing
• Electronic Press Kit
• Endorsements and Sponsorship
• Touring
• Career Advising
• Crowding Funding and Raising Capital

Hire Me

Take your music career to the next
LEVEL! Get your music evaluated via video or phone.

Schedule a Consultation Now!



Gotta Get Signed How to Become a Hip Hop Producer (2005)

Surviving the Game How to Succeed in the Music Business (2013)

Dude, I Can Help You! 18 Mistakes Artists Make and How to Fix Them (2014)

Digital Music Entrepreneur (Winter 2016)

Indie-Pendence - Education, Motivation, and Strategy for Indie Artists & DIY Musicians (Summer 2016)


With the ever-evolving digital landscape, it’s tougher than ever for artists to stand out online! I specialize in in-depth consultations, artist packages and monthly project management that ensures artists have the fuel they need to take their work to the next level.

Music Producers

Industry Professionals
For any label or manager to succeed, your artists must be consistent, active and engaging online. Not just on social media, but also with EPKs, websites, and their general branding. Let’s work together to ensure that your artist is on the right path!

Contact Me

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